Our Story

Play has been at the heart of LASW since the beginning

LA Sports World is a mobile, full-service sports and activity company that helps children build confidence through play while making programs easier for families and organizations to bring to life.

Founded in Los Angeles in 2012

Children and families gathered for an LA Sports World group activity
LA Sports World coaches engaging children during an indoor program

Where LASW began

A few kids in a park became something much bigger

LA Sports World began in 2012, when founder David Ouaknine started coaching a small group of children in a Los Angeles park. The idea was simple: use sports and play to help kids move, learn, connect, and become more confident.

The company grew through families and communities that wanted more of those experiences. Over time, LASW expanded beyond coaching into pods and groups, parties and private events, classes and camps, and programs for schools, businesses, synagogues, nonprofits, and community organizations.

In 2026, Eitan Jalali and Adina Mashiach partnered with David to carry LASW forward. The company continues to build on the same purpose today: creating well-run opportunities for children to build confidence through play.

LASW today

A mobile activity company built to handle the details

Families and organizations tell us what they are trying to create. LASW shapes and delivers its part of the experience, without taking over responsibilities that belong to the host or organizer.

01

Built around play

Sports, movement, and play create approachable ways for children to participate, connect, and build confidence.

02

We come to you

LASW brings programs and activity setups to homes, schools, businesses, synagogues, and community settings across Los Angeles.

03

One team handles the work

LASW coordinates the agreed plan, staffing, equipment, setup, delivery, breakdown, registration, and participant communication when needed.

Since 2012

Growing through play

6 mo to 17

Ages served

We Come to You

Mobile delivery

Los Angeles

Service area

The people behind the work

A growing team, guided by shared standards

LASW is led by co-owners and managing partners Eitan Jalali and Adina Mashiach, alongside the coaches and activity staff who bring each confirmed program to life.

Meet the Team
LA Sports World coaches with a group of children

What comes next

Tell us what you're planning

Choose the closest activity or audience and share a few details. LASW will help you find the right next step.

Plan an Activity